The Making of a Unique Bookcase

Client

Penguin Random House

Distribution

Company Website + Social Media

Expertise

Branded Content

Service(s)

Concept Creation + Editing + Filming + Script Writing

Location

London, UK

SHOOTING PRODUCER DIRECTOR

Steve Maud

EDITOR

Steve Maud

PRODUCTION MANAGER

Helen Button

PRODUCTION ASSISTANT

Bruna Amaral

Two days spent at the Isokon Plus workshop in Hackney Wick gave Cloud9Media an amazing insight in to the craftsmanship that goes in to producing this exclusive line of bookcases for Penguin Shop.

When shooting this film carpenter/craftsman Mark Smith mentioned the physical movement required to make an integral piece of furniture. So we opted for using a beatbox soundtrack married with the sounds of the workshop, to reflect the balletic movement of working in rhythm.

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