In the new tech world, the recruitment market is incredibly saturated, especially in Silicon Valley where companies like Google, Facebook and Uber are fighting to get the best talent. Drawing in the right candidate for a job is difficult, and so FICO commissioned a suite of films from us to do just that.
FICO were particularly interested in a film that spoke directly to the young tech market, so rather than just showing the polished corporate face of the company, FICO felt confident enough to say – here are our people and this is what they love. We spent four days behind the scenes of the company, a dynamic team working out of their San Jose office, to see what really goes on under the hood.
As part of a suite of films to draw in the right type of candidate, FICO requested a day-in-the-life film to give candidates an idea of what it’s like to work in this highly pressurised and exciting environment.
Getting an insight into the day to day workings of a company is the best indicator of whether a candidate is going to sink or swim. Working on real time problems that could affect millions of people can put a lot of pressure on a young graduate so FICO wanted to convey both the challenges and the support system in place to help people flourish. To capture all of this Cloud9Media went undercover at their offices to show just what it’s like to work at FICO.
We recently got back from the Fontainebleau Hotel, Miami Beach where FICO were hosting their annual conference on Big Data, Artificial Intelligence and business responses to this new changing landscape. This gave us a perfect opportunity to road-test the InstaBooth, our latest innovation in how to engage through video and just one part of a whole package of video content we offered.
The InstaBooth carries the ethos of capturing thoughts on film, asking delegates passing by to take a moment to sit in a comfortable chair and relax, away from the busyness of this buzzing conference. It’s a simple pop-up tent setup equipped with a camera, ring-light and microphone.
As part of our ongoing relationship with US Data Giants FICO, we created this film to attract talented millennials to their Graduate Recruitment Programme. FICO hires hundreds of new colleagues every year into dozens of locations around the world.