Justice4Windrush Film

Client Brief
The Justice4Windrush film was created to raise awareness of the injustices faced by the Windrush generation. Following the 2012 Hostile Environment policy, over 16,700 Caribbean-born British citizens were wrongly classified as immigrants. This caused significant hardship for the original arrivals and their descendants. The client wanted a film that brought together the Windrush community, celebrities, and activists to amplify these stories and demand accountability.

Our Approach
The idea began with discussions between our MD, Steve Maud, actor Colin McFarlane, and Annie Lennox. From there, we developed a full campaign concept built around a central film. We invited contributions from prominent figures in music, theatre, law, and activism. This included Baroness Doreen Lawrence, Former Police SI Leroy Logan MBE, Hannah Waddingham, Adrian Lester, Danny Sapani, Eddie Marsan, Jay Blades MBE, and musical artists such as Leee John, Jazmine Flowers, Don Letts, AJ Tracey, Hak Baker, Mega, and Cashh.

We also collaborated with some of the UK’s most talented filmmakers to craft a visually compelling, emotionally resonant piece. By combining personal testimony, archival material, and cinematic storytelling, the film highlighted the lived experiences of the Windrush generation while uniting contributors in a show of solidarity.

Impact and Results
The resulting Justice4Windrush film demonstrates the power of film to inform, connect, and mobilize audiences. It provides a platform for voices that have long demanded redress. The campaign has fostered awareness, inspired discussion, and strengthened calls for justice. While the film is now widely shared, the story it tells continues: the fight for Windrush justice carries on.

To see how the film came together, watch our behind-the-scenes feature, which shows the collaboration, creativity, and dedication that brought this historic project to life.

SINE Digital Brand Film

Client Brief
SINE Digital asked us to create a high-energy brand film that captured the spirit and vibrancy of their creative industry marketing agency. The client wanted a film that showcased staff enthusiasm, company culture, and the ethos driving the business. The goal was to produce authentic advocacy through the voices of the employees themselves.

Our Approach
From inquiry to delivery, we filmed the project in just one week. On Wednesday, we visited SINE Digital for a recce, meeting the team and identifying strong filming locations. We then created a quick script and brief on site. Our in-house team prepared the equipment to start filming the next day.

We coordinated the day to capture key moments that highlighted team dynamics. We set up an upstairs interview area, giving everyone a platform to speak from the heart while reducing setup time. Meanwhile, a second camera operator filmed daily activities downstairs using a variety of camera setups to capture the energy of the workplace.

Post-Production and Impact
In post-production, we transcribed 25 interviews and selected the best clips to create a cohesive story. We intercut footage, added dynamic music, and worked closely with the client to refine messaging. The final film presents SINE Digital authentically, showcasing both the staff and the company culture.

Results
The resulting brand film highlights genuine employee advocacy and the energetic, creative spirit of SINE Digital. By putting the spotlight on the people behind the brand, the film communicates authenticity and passion. Staff engagement shines on camera, proving that employees are the strongest advocates a company can have.