The gal-dem Pop-up Bookshop

Client

Penguin Random House

Distribution

Internal Comms

Expertise

Employer Brand + Social Impact

Service(s)

Concept Creation + Editing + Filming + Script Writing

Location

London, UK

SHOOTING PRODUCER DIRECTOR

Steve Maud

ASSISTANT PRODUCER

Hannah Evans

EDITOR

Hannah Evans

PRODUCTION MANAGER

Luke Williams

To celebrate the launch of Michelle Obama’s new memoirPenguin Random House partnered with online magazine gal-dem to bring London a pop-up bookshop dedicated to championing women and gender non-binary people of colour.

With literature spanning countless genres of fiction and non-fiction, exclusively from women and gender non-binary people of colour, Cloud9Media were brought on board to document the shop’s creation with interviews with gal-dem’s founders and the bookstore staff bringing this project to life. The message of togetherness and shining a light on stories that are not often heard is core to Cloud9Media’s beliefs and made working on this project a truly rewarding experience.

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