The Power of Partnership
Client
FICO
Distribution
Linkedin + Social Media + YouTube
Type
Digital Transformation
Location
USA
Executive Producer
Duncan Walsh
Editor
Carla Mercer
Camera
Ryan Wendler
Commercial partnerships bring out the best in companies. Collaboration, transparency and trust are just some of the key takeaways that these relationships foster.
Our focus on this recent film for FICO was to define what partnerships mean to them and their customers.
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Fighting the Good Fight
A look at how Panamanian credit bureau APC Intelidat fights financial crime through partnership.
Fighting the Good Fight
Client
FICO
Distribution
Linkedin + Social Media + YouTube
Types
Digital Transformation + Executive Leadership + Product & Brand Marketing
Location
USA
Executive Producer
Duncan Walsh
Editor
Carla Mercer
Camera
Ryan Wendler
Credit Bureau APC Intelidat helps the Panamanian banking industry fight the good fight when it comes to financial crime. With more than half a billion transactions checked for unusual behaviour every day, the success of APC’s contribution is based on its strong partnership with FICO.
In this short film we got to the heart of that relationship to put the spotlight on a partnership that serves as a powerful testimonial.
This film was created as part of a series of testimonials shot over two days in a bespoke studio set up at FICO World. Setting up a studio in one place and capturing a variety of content is a great way to maximise ROI at an event, while experts gathered in one place – and means less disruption when compared to trying to achieve the same in a workplace. An additional benefit of a temporary studio set up at an event is that the same film team would be on hand for all recordings, making for a more consistent look and feel for the full suite of assets generated.
To see how we help FICO achieve excellent ROI on their annual event through the various assets we provide, take a look at our ‘How We Did It’ summary.
Digital Jane: Consumer Perspective
A day in the life of Digital Jane, explaining the capabilities of FICO's technology from the consumer perspective.
Digital Jane: Consumer Perspective
Client
FICO
Distribution
Company Website + Conference Launch + Linkedin + Social Media + YouTube
Types
Digital Transformation + Product & Brand Marketing
Executive Producer
Duncan Walsh
Producer
Nat Low
Editor
Chris Leggat
Voice
Hannah Evans
Understanding how technology works is important, but the impact it has on all of us is possibly its greatest selling point. Digital Jane was a series created for FICO that helps customers understand the capabilities of their technology from the consumer perspective.
Using stock shots, we created a fictitious character, telling her story in a series of 6 chapters that explain how banks, insurance companies and 3rd party retailers can best interact with customers when and where it matters. The response was so positive, FICO have used them to show their own engineers the fruits of their labour.
This series now enjoys pride of place on the FICO website.
The Age of Applied Intelligence
An event opener for FICO World that takes a look at revolutions and the impact they've had on society.
The Age of Applied Intelligence
Client
FICO
Distribution
Conference Launch
Types
Product & Brand Marketing
Executive Producer
Duncan Walsh
Editor
Paul Spiers
Script
Tom Woods
Graphics
Anwar McWhite
This film quite literally kicked off FICO World ’22 with a bang (watch it and you’ll understand why!). Telling the story of how revolutions throughout history have been a positive force for change with ‘Applied Intelligence’ (think of it as AI 2.0) being the most recent.
This film was created using voiceover, stock shots, sound design and graphics. The production had an international flavour using a graphics animator and voice over artist in South Africa, script writer in London and editor in the US.