This film was created as part of a package for the Medical Research Council (UKRI) – offering a brand film and then an accompanying commercial film that looks at the actual work they do in more practical terms.

Working with an award-winning Creative Director and Director of Photography, we turned the staff of MRC into actors, and their laboratories in to sets as we delivered on a creative that reflects the open-minded, human-centric thinking required to solve some of the biggest problems in life. What causes cancer cells to mutate? What can flies teach us about our own DNA? How can we extend life?

The challenge was how to turn some of the world’s most advanced, future-looking research in to something palatable for the public, connecting quite abstract developmental research in to something that will benefit society.

We focussed on the creative process behind dreaming the impossible, asking the right questions to elicit unimaginable answers.

As part of a package for the Medical Research Council (UKRI) this film looks at the actionable outcomes of the groundbreaking research they do. It’s not just theories but practical applications that are already deriving commercial returns.

Cloud9Media created this film along side a hero brand anthem, piggybacking off a larger high-end shoot to make not only this single film, but three standalone stories.

LATAM Climathon Sustainability:

The EU’s Climate KIC team wanted to capture the remarkable work in seeding sustainability ideas thanks to their Climathons, run across the globe. This one features the LATAM region.

So we sent out a filming brief document to teams across Latin America and West Africa with filming guidelines in order to grab a snapshot of what went on in 27 countries!

As with all user-generated content the material we got back was of mixed quality. So we devised a graphical format and a pacing for the films that soon turned raw amateur footage in to a compelling argument for why people should attend these remarkable events.

“The end result was EXCELLENT! They did a great job at digesting a lot information and content, and working with them was easy and very pleasant. They take the time to really understand what you need and want to achieve.”

Felipe Caballero, Marketing & Communication Manager

This film looks at the success in overcoming a crippling disease that has besieged Nigeria, and large parts of Africa for decades. Onchocerciasis, commonly known as river blindness causes unbearable itching and ultimately blindness to the point where river-side communities were abandoned.

Thanks to the dedication of people like Nasarawa State Coordinator for Neglected Tropical Diseases, Jacob Righain, the support of NGO partners The Carter Center and donation of the treating drug Mectizan by Merck & Co., local communities have been empowered to break the transmission of river blindness and create a platform for future disease interventions.

Filmed just before the COVID-19 lockdown kicked in, we worked with a talented Nigerian crew to get right to the heart of the story. We edited back in the UK and created a bespoke soundtrack to help transport the viewer deeper into the world of neglected tropical diseases.

It forms part of a wider suite of films used in different ways that have told the Mectizan Donation Program story over the years, collaborating with multiple global partners from the Nigerian Ministry of Health and local government, to Sightsavers, the Carter Center and other key players in the game to get full engagement from the offset.

A locally shot film, told by locals, for the wider world and putting the focus on how developments in technology now put diagnosis at your fingertips.  

Innovation is fundamental to achieving elimination of Neglected Tropical Diseases and FIND wanted the drivers of this important project to tell their own story. 

With travel restrictions in place we went to our trusted and incredibly hardworking contact, cameraman George Muiruri, who followed a day in the life with the team running this prototype test for schistosomiasis in Kwale, Kenya.

This is a good illustration of how we apply our approach of working with local film crew to make the most of their expertise and knowledge, whilst reducing the environmental footprint that film production has historically been associated with.