Justice4Windrush Film

Client Brief
The Justice4Windrush film was created to raise awareness of the injustices faced by the Windrush generation. Following the 2012 Hostile Environment policy, over 16,700 Caribbean-born British citizens were wrongly classified as immigrants. This caused significant hardship for the original arrivals and their descendants. The client wanted a film that brought together the Windrush community, celebrities, and activists to amplify these stories and demand accountability.

Our Approach
The idea began with discussions between our MD, Steve Maud, actor Colin McFarlane, and Annie Lennox. From there, we developed a full campaign concept built around a central film. We invited contributions from prominent figures in music, theatre, law, and activism. This included Baroness Doreen Lawrence, Former Police SI Leroy Logan MBE, Hannah Waddingham, Adrian Lester, Danny Sapani, Eddie Marsan, Jay Blades MBE, and musical artists such as Leee John, Jazmine Flowers, Don Letts, AJ Tracey, Hak Baker, Mega, and Cashh.

We also collaborated with some of the UK’s most talented filmmakers to craft a visually compelling, emotionally resonant piece. By combining personal testimony, archival material, and cinematic storytelling, the film highlighted the lived experiences of the Windrush generation while uniting contributors in a show of solidarity.

Impact and Results
The resulting Justice4Windrush film demonstrates the power of film to inform, connect, and mobilize audiences. It provides a platform for voices that have long demanded redress. The campaign has fostered awareness, inspired discussion, and strengthened calls for justice. While the film is now widely shared, the story it tells continues: the fight for Windrush justice carries on.

To see how the film came together, watch our behind-the-scenes feature, which shows the collaboration, creativity, and dedication that brought this historic project to life.

What started as a discussion between our MD, Steve Maud, actor Colin McFarlane, and Annie Lennox grew to become the fully-fledged Justice4Windrush campaign brought to life through film. Among the prominent voices brought together are Baroness Doreen Lawrence, Former Police SI Leroy Logan MBE, stars of film and screen such as Adrian Lester, Danny Sapani, Eddie Marsan and Jay Blades MBE, and a long list of musical icons such as AJ Tracey, Leee John, Don Letts, Hak Baker, Mega and Cashh, in addition to Windrush activists who have long called for redress.

Providing an insight into a solidarity campaign, our Justice4Windrush behind the scenes film is a glimpse of how one of the most important stories we’ve ever told came together.

It started with a phone call from Tara, assistant to Annie Lennox and long-time collaborator. Actor Colin McFarlane was at a funeral for Caribbean-born WW2 Flight Sergeant Peter Brown, and needed a photographer. After Annie read Colin’s article about how his father had had to apply for a special permit to be allowed to land back in the UK after flying sorties for the RAF during the war, she asked how she could help.

From that point on, our collaboration developed into what became the Justice4Windrush campaign. Our big idea was to bring the great and the good together to raise awareness.

As shown in our Justice4Windrush behind the scenes film, they came together from the music industry, theatre, film and the law profession to help get the message out there to as many people as possible. The Windrush scandal has affected so many that we received a wonderful response. And importantly, we were also able to connect with the many people whose lives have been directly and disastrously impacted. This allowed us to get a representative spread of victims of the injustice assembled into one place at one time to share their story.

The end result is our film ‘Why’, which can be viewed here. And, as this was such an important campaign, we also went about capturing the action behind the scenes. Beyond what we were filming, this was a unique moment that brought everyone connected by Windrush together for the first time. As this was the birth of a new community dedicated to changing the status quo, we saw the opportunity to capture the story behind the story.

The Windrush story is not over. The Home Office scandal is not over. The fight for justice continues.

To show your support for Justice4Windrush, sign the open letter at justice4windrush.org

And to read about how the Justice4Windrush campaign came together, read our article ‘Justice4Windrush: How We Did It’, on our News page.

What started as a discussion between our MD, Steve Maud, actor Colin McFarlane, and Annie Lennox grew to become the fully-fledged Justice4Windrush campaign brought to life through film. Among the prominent voices brought together are Baroness Doreen Lawrence, Former Police SI Leroy Logan MBE, stars of film and screen such as Hannah Waddingham, Adrian Lester, Danny Sapani and Eddie Marsan, and a long list of musical icons such as AJ Tracey, Leee John, Don Letts, Hak Baker, Mega and Cashh, in addition to Windrush activists who have long called for redress.