Client Brief
Health Action International asked us to create a film showing how Tanzania and Kyrgyzstan are tackling the diabetes crisis. The goal was to highlight innovative, community-led solutions that inspire governments and organizations worldwide to invest in diabetes care.

Our Approach
The film follows Lucy, a dedicated volunteer in Tanzania, and Baktygul, a nurse in Kyrgyzstan. Together, they empower their communities through education, care, and grassroots action. To achieve this, we partnered with skilled local crews in both countries. In Tanzania, our Managing Director, Steve, guided the storytelling on location. Meanwhile, in Kyrgyzstan, local filmmakers brought expertise and understanding of the healthcare context.

Through these collaborations, we captured the real impact of their work. For example, Lucy’s peer-to-peer education equips families and children to prevent and manage diabetes. At the same time, Baktygul’s advanced training allows nurses to deliver life-saving care directly to patients’ homes. Consequently, hospitals experience reduced pressure and shorter waiting times.

Impact and Results
As a result, the film shows how grassroots efforts and systemic solutions can work together to tackle global health challenges. Moreover, it highlights the power of women leading change in their communities. The audience gains a clear view of how local action creates measurable improvements in healthcare.

Overall, this Health Action International film celebrates collaboration, innovation, and the potential of community-driven solutions. By combining authentic storytelling, local expertise, and clear messaging, it encourages action. It also demonstrates how countries can successfully confront the diabetes crisis. Ultimately, it proves that small, local initiatives can have a significant, lasting impact on people’s lives.