Lack of travel during the pandemic forced us to develop new ways of working and with great success: accessibility and speed gave rise to a whole new way of delivering content, redefining the way our clients could communicate.
When using a crew wasn’t feasible, we had to come up with a way of creating content that was more engaging than the typical video call apps. With this in mind, we created these 2-way chats, recorded using Riverside. The result was these FICO Q&A Chats, which brought people together, even when apart.
The platform proved extremely useful in providing great industry insights which served as powerful assets that form part of an employer brand strategy. In fact they’ve become so popular that other clients have started to commission us to make these videos when budgets are tighter and fast turnarounds are needed.
NCD Coffee Chats
Industry insights recorded remotely.
Video wall films
A suite of funny moments from FICO staff trying to get the message out there - with bits of card!
Empathy is a powerful tool in production, and highlighting challenges that you know your customers face helps draw them in.
We had a lot of fun working with FICO creating these short clips that could be used at trade fairs to entice a more serious conversation on their stands. We may have taken some inspiration from Bob Dylan…
W1N as one
What makes the sales folk of FICO such a dynamic and successful bunch of people?