BA Flying Start – The Power of Sport

Client

British Airways, Comic Relief

Distribution

Company Website + Linkedin + Social Media

Expertise

Corporate Sustainability + Raising Awareness

Service(s)

Concept Creation + Concept Led + Editing + Filming + Graphics & Animation + International + Interview & Documentary + Location Services + Music Selection & Rights Clearances + Reversioning + Script Writing + Translations & Transcriptions

Location

South Africa, UK

Shooting Producer

Stephen Maud

Camera Assistant

Neville Esterhuizen

Editor / Camera Assistant

Chris Leggat

This is a longer film used by British Airways internally to raise awareness for their massive fundraising mechanism, off the back of the in-flight film that is currently running on all long-haul flights.

For this film we went for life through the eyes of three British Airways cabin crew, and the two projects they visited in Sheffield and Johannesburg.

Seeing the world of others through the eyes of passionate champions for the brand is a great formula to share experiences and get people thinking along the same lines.

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