A Dream Factory In India

The power of FICO’s technology to transform enterprises worldwide rests on the skill of its world-class innovators.

With over one-third of their workforce found at FICO’s ‘dream factory’ in Bangalore, our film showcases the diversity in their team of 1,200 employees. By showing this workplace diversity in our film, we shine a light on how a sector often associated with strong male leaders is strengthened.

This is a great example of how we use our global network of local crew to applying our skills in remote production management and directing. With the production taking place in three locations and involving the co-ordination of a wide range of contributors, it was all about getting all the moving parts to work together smoothly.

Using our experience with C-suite contributors, we were able to create a celebratory film that showcases a large company’s commitment and faith in their staff in a particular part of the world. The film was shown at their Platform launch event in India earlier this month and put a spotlight on how the talent and innovation of FICO’s workforce play a pivotal role in the success of the company.

Action Against Hunger: Rajasthan

Getting permission to film in India is never an easy task. Understandably, the authorities don’t like foreign organisations focusing exclusively on the need. But there is a huge need, especially when children are dying of starvation on a daily basis.

A fundraising bicycle ride across Rajasthan was a great opportunity for some famous UK chefs to see the need with their own eyes, and do something about it thanks to the help of Action Against Hunger. Presented by food writer and TV chef Gizzi Erskine, we follow the pack of riders as they visit clinics to get an understanding of the challenges that face millions of mothers and children in India.

Although we were denied permission to bring cameras in to the country, we used a local camera crew that we managed and produced, editing the footage back in the UK to produce this fundraising film.

Equitable Access For All

At the onset of the second wave of Covid-19 in 2021, testing centres struggled to cope with the onslaught of a high incidence of infections, and diagnosis. In some cases, laboratories were testing at 300% of their capacity, and shortages of personnel and testing equipment was affecting turnaround times.

This film captures the experience of experts at FIND India and their colleagues at the Translational Health Science and Technology Institute in Faridabad at a time when systems were facing severe strain. Through the collaboration between The Global Fund and FIND on driving the Access to Covid-19 Tests Accelerator (ACT Accelerator) process, equitable access to testing was scaled at pace. This was achieved through the donation of two types of essential pieces of medical equipment: RNA extractors and automated RTPCR machines, which enabled a greatly increased capacity for the THSTI.

Normalise: Behind the Scenes

When we got the call to make a film about normalising testing for COVID-19 around the world, we leapt to the challenge.

Storyboarding, working with three filming crews (including actors, locations, costume etc..) in India, Estonia and Kenya, the result is ‘Normalise: Behind The Scenes’, which we filmed using a series of sequences to highlight what lives could be like if we all knew our status at any given moment in the day.

Two Children, One Disease

At different ends of the Earth, albendazole donations by GSK are making a huge difference to young kids and their families.

This film was produced as part of a suite of material gathered on two trips to India and Zanzibar for use as an advocacy tool to support GSK’s donation programme.

Having the children tell us their stories meant we needed to find confident speakers – no easy task in Zanzibar where traditionally young girls can be cripplingly shy. So we used a local fixing company to meet potential contributors, source the best stories and start to weave together a narrative that speaks to the heart, and the parent, in all of us.

Back in the UK we translated interviews, re-scripted and looked to use voiceover artists from the local African and Indian diaspora of London to help tell the story of how albendazole donations by GSK are positively impacting lives across the world. This helped keep the child’s voice at the centre of the narrative whilst avoiding the use of subtitles which can distract from the core action.