Task Force For Global Health: 40 Years Of Impact

Distilling the celebrated 40-year history of the Task Force For Global Health – a groundbreaking global organisation – into a short form documentary is no small feat. Doing so involves an assessment of a large archival body of films and the development of a narrative arc that shines a light on the subject’s history, highlights, and achievements.

In 1984 Dr. Bill Foege, Mr. Bill Watson and Ms. Carol Walters (all former colleagues at the Centers for Disease Control) gathered around Watson’s kitchen table to formulate a plan that would change the lives of millions of children by eliminating diseases such as polio, measles and diphtheria. The result was The Task Force For Child Survival, which grew to become the Task Force For Global Health. As the organisation has grown to address the health needs of populations around the world, it has achieved incredible success through the rollout of programmes that have become the gold standard for disease intervention worldwide.

Through a carefully curated selection of historical footage and interviews with the Task Force’s founders, our film distills this impressive 40-year legacy into 7 minutes. The result is a film that details how the organisation has grown to become a leader in global health that has solved some of the toughest health challenges we face, on a scale never accomplished before.

This film was the key presentation at the Task Force For Global Health’s 40th anniversary event, held at their headquarters in Decatur, Georgia, USA.

To see more on our approach to short form documentary films, read this article on how we develop a narrative arc that enables us to incorporate a great deal of detail and history into a short film.


FICO World 2025 Promo

One of the key pieces of content we create for FICO’s annual global event is a FICO World promo for the following year.

Consisting of highlights from the current event (edited on site), the promo showcases the variety and impact of FICO’s technology sessions and seminars in a very short edit that packs a punch. It’s usually the last piece of content attendees watch and a lot rides on its impact – more of that later…

This year we wanted to do something different with the FICO World promo that drew on our creative thinking and was more than just a summary of the event. But that meant planning well in advance so that the edit could be storyboarded and discussed with the client to get their approval – and often get them excited too. Happy clients tend to become more collaborative after all.

Designed to connect all the touch points of the event for viewers, we achieved this by showcasing a customer’s journey. From registration to main stage, to technology sessions and through to the big event parties, the promo used creative transitions to get from one place to the next. Less is often more – and this means every second of the edit has to justify itself.

The promo not only completes the event on a high note, but has a commercial value too. Over the longer term, the promo will continue to provide additional value from being shared out on social media channels, enabling FICO to prolong awareness and engagement. It will also include a registration code for next year’s event whereby early bird registration will provide a discount and help our client forecast attendee numbers for next year. That’s a great way of getting a return on investment!


FICO World 2024 Event Opener

As the film partner for each year’s FICO World – the world’s leading data science and decisioning event – one of our many deliverables is the creation of the event opener. It’s this film that sets the theme, tone and spirit of the event at the start of a busy week.

As a London-based film production company, it was a real feather in our cap when we were brought on board for the first time as film partner at FICO World in San Diego in 2014. Applying our skills at the world’s largest gathering of data analytics and business decisioning experts offered us an opportunity to spread our wings in a host of new ways.

This year was the biggest FICO World yet for us, with a team of 17 crew on the ground for an action-packed week delivering a wide range of assets, including the event opener.

This film, along with ‘The Age Of Applied Intelligence‘ and ‘Be An Intelligence Hero‘, marks the conclusion of a three-year narrative arc for the event opener, which frames attendees as financial empowerment heroes, whose work using the FICO Platform has the potential to revolutionise how consumers are able to access credit. Using this uniting theme in the event opener film has been of great benefit to the client, as it shines a light on the work their customers do whilst highlighting the innovation that drives FICO‘s decisioning software.

This year also marks our 10th anniversary as the nominated film partner to FICO’s flagship event, with this year seeing us return to San Diego, where our role in the event all began for us back in 2014!


Justice4Windrush Behind The Scenes

Providing an insight into a solidarity campaign, our Justice4Windrush behind the scenes film is a glimpse of how one of the most important stories we’ve ever told came together.

It started with a phone call from Tara, assistant to Annie Lennox and long-time collaborator. Actor Colin McFarlane was at a funeral for Caribbean-born WW2 Flight Sergeant Peter Brown, and needed a photographer. After Annie read Colin’s article about how his father had had to apply for a special permit to be allowed to land back in the UK after flying sorties for the RAF during the war, she asked how she could help.

From that point on, our collaboration developed into what became the Justice4Windrush campaign. Our big idea was to bring the great and the good together to raise awareness.

As shown in our Justice4Windrush behind the scenes film, they came together from the music industry, theatre, film and the law profession to help get the message out there to as many people as possible. The Windrush scandal has affected so many that we received a wonderful response. And importantly, we were also able to connect with the many people whose lives have been directly and disastrously impacted. This allowed us to get a representative spread of victims of the injustice assembled into one place at one time to share their story.

The end result is our film ‘Why’, which can be viewed here. And, as this was such an important campaign, we also went about capturing the action behind the scenes. Beyond what we were filming, this was a unique moment that brought everyone connected by Windrush together for the first time. As this was the birth of a new community dedicated to changing the status quo, we saw the opportunity to capture the story behind the story.

The Windrush story is not over. The Home Office scandal is not over. The fight for justice continues.

To show your support for Justice4Windrush, sign the open letter at justice4windrush.org

And to read about how the Justice4Windrush campaign came together, read our article ‘Justice4Windrush: How We Did It’, on our News page.


Justice4Windrush: Trailer

Bringing people together to raise awareness around the injustice experienced by victims of the Windrush Scandal has been a deeply moving project, and one close to our hearts.

What began as a conversation between our MD, Steve Maud, actor Colin MacFarlane and long-time collaborator Annie Lennox became Justice4Windrush – a campaign whose time had come.

Our idea was to bring the great and the good from the music industry, theatre, film and the law profession together, to get the message out there to as many people as possible.

The Windrush scandal has affected so many that we received a wonderful response – and importantly, we were also able to connect with the many people whose lives have been directly, and disastrously, impacted. This allowed us to get a representative spread of victims of the injustice assembled into one place at one time, to share their story.

Thanks go out to all who’ve supported and contributed to telling this important story.


Justice4Windrush Film: ‘Why’

Creating this Justice4Windrush film has been an amazing journey for us. It’s also a testament to the power of film.

In 2012 the UK government introduced the Hostile Environment policy that saw over 16,700 British citizens from the Caribbean who arrived during the Windrush era mis-classified as immigrants without the legal right to remain in the UK. The fallout was huge and continues today – affecting not just the original immigrants, but also their descendants who have only ever known life in this country.

Our Justice4Windrush film started as a discussion between our MD, Steve Maud, actor Colin McFarlane, and Annie Lennox. From there, it grew to become a fully-fledged campaign concept brought together through film. We put the call out to celebrities and the Windrush community, bringing them all together for the first time in a show of solidarity designed to raise awareness and hold the UK government to account for the injustice experienced by victims of the Home Office’s Hostile Environment Policy.

The result is our film, which has gathered support from a list of contributors that includes some of the most prominent figures in music, theatre and the legal profession, in addition to Windrush activists who have long called for redress. Beyond this high-profile list of contributors, our film also saw us bring some of the most talented filmmakers in the UK get on board to add their skills.

Among the prominent voices brought together are Baroness Doreen Lawrence, Former Police SI Leroy Logan MBE, stars of film and screen such as Hannah Waddingham, Adrian Lester, Danny Sapani, Eddie Marsan and Jay Blades MBE, and a long list of musical icons such as Leee John, Jazmine Flowers, Don Letts, AJ Tracey, Hak Baker, Mega and Cashh, as well as many others.

In giving these stories the platform they deserve, this historic campaign shows how our films can bring people together, bridge divides and level the playing field.

Our Justice4Windrush film may be out there now, but the story is not over: the fight for justice continues.

To get a glimpse of how this film came together behind the scenes, watch our BTS film here.


Mectizan Donation Program: Total Coverage

This film is part of a larger series we produced for the Mectizan Donation Program in which we detail the full history and journey of Mectizan pills. From the initiation of testing Ivermectin as a treatment for Onchocerciasis and on to the rollout of its distribution across the world, the series shares the success of a simple yet effective way to bring life-changing results to many millions of people worldwide.

In this, the 3rd film of the 5-part series, we highlight the pivotal role of Community-Directed Distributors who play a key role in Mectizan donation. These volunteers ensure that members of their communities have constant access to treatment for Onchocerciasis and Lymphatic Filariasis, and reach some of the most remote parts of their countries in order to ensure these diseases can be eliminated.

We treated this particular episode like an action film, where CDDs are our hero. With fast and engaging montages we wanted to make sure the viewer is as impressed with these volunteers work as we are.


Action Against Hunger: Rajasthan

Getting permission to film in India is never an easy task. Understandably, the authorities don’t like foreign organisations focusing exclusively on the need. But there is a huge need, especially when children are dying of starvation on a daily basis.

A fundraising bicycle ride across Rajasthan was a great opportunity for some famous UK chefs to see the need with their own eyes, and do something about it thanks to the help of Action Against Hunger. Presented by food writer and TV chef Gizzi Erskine, we follow the pack of riders as they visit clinics to get an understanding of the challenges that face millions of mothers and children in India.

Although we were denied permission to bring cameras in to the country, we used a local camera crew that we managed and produced, editing the footage back in the UK to produce this fundraising film.

The Nine Lakes Challenge

As part of our longstanding relationship with the BBC, we were brought on board to cover the legendary Nine Lakes Challenge. Taking place in one of the UK’s most beautiful regions – the Lake District – participants face a gruelling 38km bike ride, followed by a 12km hike around the nine lakes, all in 9 hours.

We filmed this single-day challenge in the Lake District as 60 Business Friends raised £100,000 for a good cause: BBC Children in Need.

From tech conferences to marathons and beyond, our event coverage services capture the story, and the action.


BA Flying Start Rio: Bruna’s Story

Bruna’s Story is an exercise in how to show the colour in a grim reality. For this secondary film to the main British Airways Flying Start shown in-flight, we spent two days following one of the main characters in the lead film, Bruna, in her life around the favelas and in her project where she could enjoy her love of ballet.

With a bespoke camera rig, and by using our fluent Portuguese to conduct interviews and get closer to the subject, we worked with a local fixer to give us access and a chance to forge meaningful relationships. We opted for the personal narrative rather than a project overview to give context to the impact it has on these vulnerable children’s’ lives.

With our main Flying Start film reaching over 148,000 hits on YouTube, we’re very happy that Bruna’s story has helped promote the caring, humane side of British Airways.