Eradication: The Endgame

Humanity has eradicated one dangerous disease: smallpox. Under the right circumstances, we are on the path to achieve elimination or eradication of four others.

We were commissioned to create a series of films aimed at increasing awareness and accelerating progress towards disease elimination, particularly around neglected tropical diseases (NTDs) such as polio, lymphatic filariasis, river blindness & malaria.

By focusing on the key lessons from the successful smallpox and ongoing polio eradication campaigns, and hearing from the people at a global and national level, our films in GLIDE’s ‘Eliminating Diseases’ video series sought to  raise the profile of NTDs amongst stakeholders, funders and governmental organisations.

We’re proud to share that our film generated over 1,000 views on GLIDE’s YouTube channel, and over 150,000 combined video plays on their social media channels. In addition, page visits to the organisation’s website rose by 161%, along with a 187% increase in new users, with the most notable increase seen in visitors from target country, Cameroon, which saw a 100% rise.

As a crowning achievement, we along with Gong Communications were nominated as finalists in the 2023 Sabre Awards in the Central African category for work in raising awareness through GLIDE’s Webisodes Campaign.