The Dance of AI
When the fintech company FICO requested a film that would kick their annual conference off with a bang, they took a leap of faith with this one.
And it paid off.
From commissioning two talented dancers, to bespoke music and a script that tied the evolution of AI to the present day, we created an art-piece that received standing ovations amongst a 1400 strong audience and established the metaphor of AI as a dance that became the central theme for this four day conference in New York.
Stamp Out Onchocerciasis!
Getting people to stand up and take action is at the core of the Mectizan Donation Programme’s remit. Especially when the intended audience are Ministers of Health in African countries. This is the first of a series of films intended to get key influencers to commit to putting their name to a 30 year-long elimination programme – ridding Africa of River Blindness or onchocerciasis. If we work together we can stamp out oncho!
We used a local fixer to go in search of stories that were set up in advance of our shooting producer director’s arrival. We then worked with a wonderful local photographer and camera assistant to create a more integrated team and integrate more in to remote and challenging settings.
It started off a relationship with Cameroon and Nigeria that continues to this day, adding to the list of the many African countries that we have ties with.
Flying Start: South Africa
In our latest of our ongoing relationship with British Airways and Comic Relief, this time we took our cameras to a baby club in the outskirts of Cape Town. All storyboards went out the window when faced with toddlers on the loose; that energy was manifest in the film!
Leadership Against Neglected Tropical Diseases
Sightsavers had originally wanted to invite three community medicine distributors form around Africa to speak at the launch of the Uniting to Combat Neglected Tropical Diseases Declaration, at the Natural History Museum in London. With the WHO and Gates Foundation amongst the delegates they wanted to communicate the success stories on the ground. However getting visas in such a short space of time ruled this out.
Wrangling with customs officers, visas and hugely long car journeys we filmed over 10 days in Kenya, Uganda and Ethiopia, where we travelled to the remotest regions to hear these people’s stories.
Hosted by Sightsavers and attended by over 200 people from across the pharma, donor and NGO sectors incl. the Gates Foundation and World Health Organisation, the film was used to launch a discussion on the importance of attaining the WHO 2020 goals for neglected tropical diseases.
Celebrating The Billionth Treatment for River Blindness
Sightsavers delivers the one billionth treatment for River Blindness, a parasite-borne condition that leads to severe disability and the destruction of entire communities. Because of mass treatment programmes like those run by Sightsavers, young children like Dorcas can live a very different life to her grandfather, who was made blind by river blindness.
Cloud9Media was there to witness this incredible moment – reminding us how incredibly important this work is.
London Declaration on Neglected Tropical Diseases: 5th Anniversary
One in seven of the world’s population suffer from neglected tropical diseases. That’s more than the population of Europe. And yet, through large-scale drug programmes in some of the poorest regions on the planet, nearly one billion people are now safer from these diseases than they were half a decade ago.
This film celebrates the 5th anniversary of a groundbreaking international coalition: Uniting to Combat Neglected Tropical Diseases. Its aim is hugely ambitious yet highly focused: to control, eradicate or eliminate ten debilitating and potentially fatal tropical diseases by 2020. Here, we document some of the incredible progress so far.
The six-minute introductory film was shown to over 800 senior government officials and world health delegates at the World Health Organisation in Geneva in April 2017. Post event a revised version was created for distribution on social media. In total, we delivered 15 films to help share the positive impacts of this life-changing programme to a wider audience.
Leprosy in Ghana: Kofi’s Story
In the developing world, the impact of Hansen’s disease (also known as leprosy) is still being felt. For many with this debilitating condition, the social stigma (sometimes self-imposed) can lead to social exclusion and even estrangement from family.
In Ghana, Kofi Nyarko is a man on a mission. As someone who has had Hansen’s disease himself, he now dedicates his life to reuniting other sufferers with their families – some of whom haven’t seen their family in decades. In this moving film, Kofi shares his message of hope. Today, Hansen’s disease can easily be treated with a simple drug. But the social stigma is more difficult to overcome. We travel with him on two momentous days, as James and Ekua are reunited with their families after more than 30 years apart.
This film was commissioned by Uniting to Combat Neglected Tropical Diseases (Bill & Melinda Gates Foundation) to give a human face to Hansen’s disease.
Remote African Eye Surgery
Charles and his remote eye surgery team (supported by Sightsavers and UTCNTDs) is on hand to find people with trachoma and transport them to the mobile eye surgery where they can be treated. A simple operation can be hugely effective, often restoring full sight. Equally importantly, health education work is being carried out in these regions to help prevention of trachoma, which is transmitted by flies, for future generations.
To film the story, we took a five-hour road trip from Nairobi to Kajioda County to work in dry and sometimes difficult shooting conditions. But it was truly inspiring to see the impact that this programme is having on individuals and families – people come in blind, and they leave with their vision restored. Thanks to the work of UTCNTDs, Sightsavers and The Queen Elizabeth Diamond Jubilee Trust, who support local healthcare teams, we think this is a truly awesome programme. The film was played at the UTCNTDs UN conference in 2015, and we were proud to help share this story with a wider audience.
A Home for HIV Infected Children
Based in Kenya, Nyumbani is a charity that has developed a visionary solution to the legacy of HIV AIDS in Kenya. Through the love of a Catholic Sister, the charity has helped thousands of orphaned children face the huge challenges of making it to adulthood in a country where HIV is still a taboo with confidence, allowing these orphans to refill the gap left by previous generations wiped out by this disease.
The film was paid for by Hotcourses, one of their benefactors, to update board members like Jeremy Hunt on the life-changing work that goes on in this special place. We created several lengths of film for different purposes, and worked closely with the charity to ensure the creation of a sensitive and informative final product.
Community Investment – The Dafne Sheldrick Trust
They say never to work with children or animals. With baby elephants being over-friendly (and boy do they push!) filming at the Daphne Sheldrick Wildlife Trust was no exception. Thankfully British Airways use their network of people, planes and goodwill to bring help to orphaned elephants in Kenya. It’s reassuring that large corporations can use their core skills to help more than just passengers.
An experience never to be forgotten.