Task Force For Global Health: 40 Years Of Impact

Distilling the celebrated 40-year history of the Task Force For Global Health – a groundbreaking global organisation – into a short form documentary is no small feat. Doing so involves an assessment of a large archival body of films and the development of a narrative arc that shines a light on the subject’s history, highlights, and achievements.

In 1984 Dr. Bill Foege, Mr. Bill Watson and Ms. Carol Walters (all former colleagues at the Centers for Disease Control) gathered around Watson’s kitchen table to formulate a plan that would change the lives of millions of children by eliminating diseases such as polio, measles and diphtheria. The result was The Task Force For Child Survival, which grew to become the Task Force For Global Health. As the organisation has grown to address the health needs of populations around the world, it has achieved incredible success through the rollout of programmes that have become the gold standard for disease intervention worldwide.

Through a carefully curated selection of historical footage and interviews with the Task Force’s founders, our film distills this impressive 40-year legacy into 7 minutes. The result is a film that details how the organisation has grown to become a leader in global health that has solved some of the toughest health challenges we face, on a scale never accomplished before.

This film was the key presentation at the Task Force For Global Health’s 40th anniversary event, held at their headquarters in Decatur, Georgia, USA.

To see more on our approach to short form documentary films, read this article on how we develop a narrative arc that enables us to incorporate a great deal of detail and history into a short film.


FICO World 2024 Event Opener

As the film partner for each year’s FICO World – the world’s leading data science and decisioning event – one of our many deliverables is the creation of the event opener. It’s this film that sets the theme, tone and spirit of the event at the start of a busy week.

As a London-based film production company, it was a real feather in our cap when we were brought on board for the first time as film partner at FICO World in San Diego in 2014. Applying our skills at the world’s largest gathering of data analytics and business decisioning experts offered us an opportunity to spread our wings in a host of new ways.

This year was the biggest FICO World yet for us, with a team of 17 crew on the ground for an action-packed week delivering a wide range of assets, including the event opener.

This film, along with ‘The Age Of Applied Intelligence‘ and ‘Be An Intelligence Hero‘, marks the conclusion of a three-year narrative arc for the event opener, which frames attendees as financial empowerment heroes, whose work using the FICO Platform has the potential to revolutionise how consumers are able to access credit. Using this uniting theme in the event opener film has been of great benefit to the client, as it shines a light on the work their customers do whilst highlighting the innovation that drives FICO‘s decisioning software.

This year also marks our 10th anniversary as the nominated film partner to FICO’s flagship event, with this year seeing us return to San Diego, where our role in the event all began for us back in 2014!


ALMA Rwanda: Integrated Scorecard

Our longstanding client the African Leaders Malaria Alliance (ALMA) introduced its scorecard system in Rwanda in 2017, to help tackling the challenge of Neglected Tropical Diseases (NTDs) that was burdening the country.

Having obtained encouraging results, the charity decided to produce a short film to encourage key decision makers in other African countries to adopt the scorecard.

ALMA had obtained hours of interview and b-roll rushes that were locally shot, and asked us to use our narrative and editing skills to produce this 3-5 minute long film.


Biodiversity: Levelling The Playing Field

Biodiversity and access & benefit sharing expert Bupe Mwambingu from Basecamp Research reached out just a few days before flying to the UN Biodiversity Conference (COP 15).

As a purpose-driven organisation in service of a thriving future for our planet, we jumped on the opportunity to satisfy our curiosity and better understand one of COP’s hottest issues.

With no brief but a fascinating interview, we decided to apply our formula of truth & magic to building a short story from Bupe’s best soundbites and relevant b-roll footage, plus some well-chosen music, to make it relatable and increase its emotional power.

These are the stories the world needs to hear now – and we’re here to tell them.


A Romp Through Decades of The Office

In 2018, Marriott International went into a huge renovation of their Fetter Lane office. To engage associates around this hugely exciting development in the company’s story, Marriott’s communication team tasked us with creating a light-hearted teaser.

We wrote a poem, worked with a celebrity Voice Over artist and plundered the archives to create this punchy piece that’s a romp through the decades of office life.


The Age of Applied Intelligence

This film quite literally kicked off FICO World ’22 with a bang (watch it and you’ll understand why!). Telling the story of how revolutions throughout history have been a positive force for change with ‘Applied Intelligence’ (think of it as AI 2.0) being the most recent.

This film was created using voiceover, stock shots, sound design and graphics. The production had an international flavour using a graphics animator and voice over artist in South Africa, script writer in London and editor in the US.


Digital Jane: Consumer Perspective

Understanding how technology works is important, but the impact it has on all of us is possibly its greatest selling point. Digital Jane was a series created for FICO that helps customers understand the capabilities of their technology from the consumer perspective.

Using stock shots, we created a fictitious character, telling her story in a series of 6 chapters that explain how banks, insurance companies and 3rd party retailers can best interact with customers when and where it matters. The response was so positive, FICO have used them to show their own engineers the fruits of their labour.

This series now enjoys pride of place on the FICO website.


The Dance of AI

When the fintech company FICO requested a film that would kick their annual conference off with a bang, they took a leap of faith with this one.

And it paid off.

From commissioning two talented dancers, to bespoke music and a script that tied the evolution of AI to the present day, we created an art-piece that received standing ovations amongst a 1400 strong audience and established the metaphor of AI as a dance that became the central theme for this four day conference in New York.


Leadership Against Neglected Tropical Diseases

Sightsavers had originally wanted to invite three community medicine distributors form around Africa to speak at the launch of the Uniting to Combat Neglected Tropical Diseases Declaration, at the Natural History Museum in London, with the WHO and Gates Foundation amongst the delegates they wanted to communicate the success stories on the ground. However getting visas in such a short space of time ruled this out.

Wrangling with customs officers, visas and hugely long car journeys we filmed in Kenya, Uganda and Ethiopia over 10 days, where we travelled to the remotest regions to hear these people’s stories.

Hosted by Sightsavers and attended by over 200 people from across the pharma, donor and NGO sectors including the Gates Foundation and World Health Organisation, the film was used to launch a discussion on the importance of attaining the WHO 2020 goals for Neglected Tropical Diseases.


Celebrating The Billionth Treatment for River Blindness

Sightsavers delivers the one billionth treatment for River Blindness, a parasite-borne condition that leads to severe disability and the destruction of entire communities. Because of mass treatment programmes like those run by Sightsavers, young children like Dorcas can live a very different life to her grandfather, who was made blind by river blindness.

Our team was was there to witness this incredible moment, reminding us how incredibly important this work is.