When the fintech company FICO requested a film that would kick their annual conference off with a bang, they took a leap of faith with this one.

And it paid off.

From commissioning two talented dancers, to bespoke music and a script that tied the evolution of AI to the present day, we created an art-piece that received standing ovations amongst a 1400 strong audience and established the metaphor of AI as a dance that became the central theme for this four day conference in New York.

For over 25 years, Fintech company FICO has created products that detect and prevent fraud for its client’s customers. FICO came to us to commission a film that explains how they achieve this whilst delivering consumer experiences that are convenient and secure. This particular film uses graphics animation to show, in a simple way, some of the complex processes at play.

We recently got back from the Fontainebleau Hotel, Miami Beach where FICO were hosting their annual conference on Big Data, Artificial Intelligence and business responses to this new changing landscape. This gave us a perfect opportunity to road-test the InstaBooth, our latest innovation in how to engage through video and just one part of a whole package of video content we offered.

The InstaBooth carries the ethos of capturing thoughts on film, asking delegates passing by to take a moment to sit in a comfortable chair and relax, away from the busyness of this buzzing conference. It’s a simple pop-up tent setup equipped with a camera, ring-light and microphone.

As part of a suite of films to draw in the right type of candidate, FICO requested a day-in-the-life film to give candidates an idea of what it’s like to work in this highly pressurised and exciting environment.

Getting an insight into the day to day workings of a company is the best indicator of whether a candidate is going to sink or swim. Working on real time problems that could affect millions of people can put a lot of pressure on a young graduate so FICO wanted to convey both the challenges and the support system in place to help people flourish. To capture all of this Cloud9Media went undercover at their offices to show just what it’s like to work at FICO.

Taking place at the highly glitzy Fontainebleau Hotel, Miami Beach, this year’s FICO World conference went with a bang. This film looks at what happened on day two of this Big Data conference that looked at the future of AI in business, with Garry Kasparov as their keynote speaker.

Making full use of a nifty little DJI Spark drone and a roving reporter working the field, we filmed, edited and delivered this piece to kick off the following day’s events in style.

This was just one of several other pieces of content produced and used during the event to drive engagement and extend the experience beyond the three days of craziness.

Clients want to get the best ROI possible and that’s something we want to provide in all the work we do. Take our client FICO for instance. Along with comprehensive coverage of their FICO World events, we produce testimonial films that highlight the technology FICO provide to their clients including the benefits it brings to the business. Filming on site (turning a hotel room into a studio), we interviewed 15 senior representatives of some of the biggest global brands. This film focuses on Cencosud, a Latin American retailer that uses FICO’s technology to improve their customer online experience. With 50% of Cloud Nine Media’s business including non-English speaking contributors, this film is just one of many examples of our multilingual capabilities.

With COVID-19 and social distancing, trying to film a fireside chat sounds like an impossible task. But when FICO came to us wanting to recreate the look and feel over a cosy two way chat via Zoom, we knew this was a challenge we could step to.

In collaboration with an agency in the US, we organised two remote shoots to happen simultaneously, one in San Diego and Michigan, all directed from our office here in London.